Who we are
We are a small but passionate holiday shop that brings people together, creativity, and inspiration. We’re not just about lights or products to sell, we’re about bringing that special holiday magic back to life with unique displays, cool tech, and fun holiday experiences. It’s not a big company, it’s a local passion project, powered by the joy it brings to others.
What we do
B-LIT is more than a holiday light shop, it’s a seasonal experience designed to spark creativity and festive spirit. Each year it features immersive light displays, a variety of eye-catching decor for sale, and professional holiday photography sessions that make it easy to capture joyful moments with a creative twist.
Every element is thoughtfully built right here in Madison, Wisconsin. From the smart lighting electronics that power the displays to the custom-designed products available in-store, everything is crafted with care and a personal touch. Every detail, from the tech to the twinkle, is made with heart.
How it started
B-LIT began as a spark of an idea during college: a smarter way to bring holiday lighting to homes and businesses through permanent, customizable installations. After graduating in 2023, the focus quickly turned to building that vision from the ground up designing electronics, testing full systems, and laying the foundation for what would eventually become B-LIT.
In 2024, a chance to set up a pop-up shop at a local mall opened the door to something bigger. With handmade displays, a light show, and Christmas lights for sale, the goal was simple: share the joy of the season. What happened next was unexpected and inspiring visitors began taking photos at the displays, some even returning in festive outfits just to capture the moment. That’s when it became clear: this wasn’t just about lights. It was about creating something people could connect with.
Thanks to the support and enthusiasm from the community, B-LIT is growing in 2026 to include Valetines photo shoots and gift bundles. B-LIT is built with care, and it’s the local support that keeps it shining; every visit, purchase, and kind word truly makes a difference.
Explore more
Snapmas
Walk-in mini photo sessions
Fresh Roses
Only the freshest of roses for you
Gift Bundles
Making your Valentine’s planning simple
Contact us
Interested in working together? Fill out some info and we will be in touch shortly.