Who we are
We are a small but passionate holiday lighting shop that brings together lights, creativity, and hands-on craftsmanship. We’re not just about lights—we’re about bringing that special holiday magic back to life with unique displays, cool tech, and fun holiday experiences. It’s not a big company—it’s a local passion project, powered by the joy it brings to others.
What we do
B-LIT is more than a holiday light shop—it’s a seasonal experience designed to spark creativity and festive spirit. Each pop-up location features immersive light displays, interactive arts & crafts, and professional holiday photography sessions that make it easy to capture joyful moments with a creative twist.
Every element is thoughtfully built right here in Madison, Wisconsin. From the smart lighting electronics that power the displays to the custom-designed products available in-store, everything is crafted with care and a personal touch. It’s a one-person operation, which means every detail—from the tech to the twinkle—is made with heart.
How it started
B-LIT began as a spark of an idea during college: a smarter way to bring holiday lighting to homes and businesses through permanent, customizable installations. After graduating in 2023, the focus quickly turned to building that vision from the ground up—designing electronics, testing full systems, and laying the foundation for what would eventually become B-LIT.
In 2024, a chance to set up a pop-up shop at a local mall opened the door to something bigger. With handmade displays, a light show, and Christmas lights for sale, the goal was simple: share the joy of the season. What happened next was unexpected and inspiring visitors began taking photos at the displays, some even returning in festive outfits just to capture the moment. That’s when it became clear: this wasn’t just about lights. It was about creating something people could connect with.
Thanks to the support and enthusiasm from the community, B-LIT is growing in 2025 to include professional holiday photography and arts & crafts—turning the space into a more interactive, creative experience. Everything is still run by one person behind the scenes, so every visit, purchase, and kind word truly makes a difference. B-LIT is built with care, and it’s the local support that keeps it shining
Explore more
Snap & Go
Walk-in family photos with a professional photographer
Shimmer Shop
A list of our unique, featured products
Lit Lane
A small, but enchanting light show
Contact us
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